ORIGINS
A celebration of the past, reimagined for the present, with an eye towards the future.
"In order to evolve, we return to the roots."
In a world where trends come and go with the changing seasons, ORIGINS emerges as a symbol of timeless elegance. This collection is a tribute to the purity of design, where the beauty lies in simplicity and craftsmanship.
We believe that to truly innovate, we must first honor the foundations that have shaped us, those essential values of quality, integrity, and timeless style.
ORIGINS is not just a collection. it is a philosophy.
It speaks to the idea that to move forward, we must first look back. In an era of fleeting fashion, we have chosen to return to the origins of design, where every line is purposeful, every stitch is deliberate, and every detail is a testament to the art of restraint. These bags are not merely accessories, they are statements of refined taste, built to transcend the whims of time.
AURORA MINI
The ORIGINS collection draws from the minimalist ethos of iconic designs from the past.
Each bag is crafted with clean, striking lines that evoke a sense of quiet confidence.
The materials are carefully selected, prioritizing durability and texture that age beautifully, ensuring that these bags are not just part of a moment, but part of a lifetime.
AURORA BAGUETTE
The color palette is understated yet sophisticated, inspired by nature's most enduring hues, earthy browns, deep blacks, rich and intense red, and soft neutrals.
These colors reflect the timelessness of natural elements, grounding the collection in the essence of the earth itself.
AURORA
At the heart of ORIGINS is a commitment to sustainability and ethical craftsmanship.
We believe that the most luxurious products are those that are made with care and consideration for both people and the planet. Each bag in the collection is made with responsibly sourced materials and crafted by skilled artisans who
uphold the highest standards of their craft.
AURORA TOTE
The collection is designed for the discerning individual who values quality over quantity, and
who seeks pieces that are not just fashionable, but meaningful.
TEAM:
CREATIVE DIRECTOR: Claudia Tecuceanu
PHOTOGRAPHY: Raluca Margescu
STYLING: Maria Pais
MAKE-UP & HAIR: Raluca Craciun
Muses: Ema Maria Visinescu, Alexandra Ciobanu
Featured brands: Santicler, Innate, PERSON-A, Ipanomi, Dualitae, Lenca